Win a free rebrand for your sports organisation

Almost every aspect of the economy has been impacted by the COVID-19 crisis, and sport is no different. While the appetite for sport remains, sports businesses, clubs, events and charities will be under pressure to get back up and running in the coming months.

In light of current difficulties, we have decided to offer a free rebrand to a sports organisation to help them meet the challenges presented by the ongoing Covid-19 crisis.

The rebrand delivered for the successful applicant will include an updated logo, brand design, corporate identity assets and brand guidelines document*.

If you are a club, charity, mass-participation event, business or governing body in sport, please e-mail with the following details to be considered for selection:

— Organisation Name
— Website
— Twitter Profile
— Instagram Profile
— Project Owner Name
— Project Owner E-mail
— Links to brands that you admire (web, social, sporting, consumer etc.)
— A note on why a rebrand would be important to your business.

Final date for submissions is 5pm on Friday, June 12th.

A deserving competition winner will be chosen by a panel of professionals with experience in the business and marketing of sport.

Patrick Murphy – Director @ Atomic Sport
Rob Hartnett – Managing Director @ Sport for Business
Eamonn Hall – Principal @ Eamonn Hall Graphic Design
Orla Strumble – Head of Marketing @ Irish Greyhound Board
Anne McCarthy – Marketing Brand Manager @ Sport Ireland

The winner will be selected by the panel with a view to choosing a project which is both deserving of the rebrand and who we believe we can add most value to based on our experience and expertise.

Patrick Murphy, Director at Atomic Sport, has one key tip for applicants considering taking part in this process; “We have seen the impact that a new brand identity has had on numerous sports organisations, from stimulating demand, to growing social following, to engaging an internal audience. If you are thinking about applying for this offer, I would ask that you consider the objective of your organisation in entering into a rebrand process, so that we can apply strategic thinking to delivering the right identity for you, your colleagues and your audience.”

“We’re excited about helping a deserving organisation move their brand forward as we all look forward to the return of sport to our daily lives”.

Take a look at some of the previous brand and creative work carried out by Atomic Sport here.

*The value of this project is estimated to be in the region of €15,000 to €20,000.
The prize covers all agency fees, but excludes any third party costs incurred in the project, specifically the cost of design licences, photography, printing and production that may be required in the provision of a new brand.

This initiative is brought to you by Atomic Sport, Sport for Business and Eamonn Hall Graphic Design.

        Eamonn Hall Graphic Design Atomic Sport